Search is a Feature. Relevance is a Platform

The customer is at the center of everything Dell Technologies does. In this compelling talk, discover the strategies that Dell Technologies has adopted to create more relevant digital experiences.

You’ll also learn how Dell Technologies ties channels, content, and technology together as the company continues to grow and evolve. Will Hudson, Vice President of Enterprise Data Strategy, Customer and Marketing IT, explains how he and his team use a mix of systems, data, and applications, across multiple channels, to deliver more relevant content-driven experiences. He provides great information on where search, recommendations, and personalization sit in their technology stack.