Winning at Customer Acquisition in the Digital Shopping Age
Acquisition. Conversions. Stickiness. These are the top concerns all retailers have to compete with giants. But, what are the winners really focusing on?
In this webinar, Brian Kilcourse, RSR Research's Principal, joins Diane Burley, Coveo's Head of content, to discuss his findings from a new RSR report. We’ll pull back the curtain so you can see the optimal strategies retail over-performers are using.
You'll learn why:
- Winners are leaning in on artificial intelligence
- Relevance is the pillar of a differentiated brand experience
- Determining shoppers' intent must be done as early as possible
- How every page is a home page - and must be optimized
In less than 40 minutes, you’ll gain exclusive insights on what the best retailers are doing to close the experience gap.