Secrets to Engaging Customers in Your Ecommerce Community

Customer communities can be a key driver in self-service success, but many companies starting out with a community struggle with engagement.

A successful community experience can:

• Improve customer loyalty
• Reduce support caseload
• Help capture the voice of the customer for product improvements

So how do you turn a stagnant community into an engaging one?

Too many companies rely only on the “one to one” approach. Community is a “one to many” approach. Whether it’s self-service or customer advocacy, you can add the support to build on what you need.

What activities do you implement in the community that creates retention?

In this webinar, Matt Krebasch from Dell Boomi and Adam Brown from 7Summits will share their secrets for success in turning Dell Boomiverse into the thriving community it is today, including how to:

• Increase engagement in your customer community
• Get executive buy-in for community investment
• Build a community implementation roadmap
• And more best practices

You can create an intuitive community and communicate the value of what’s coming when you involve AI — whether it’s the platform or the front-end experience.

The transformation starts to happen with small, scaleable steps when the customer is put at the center of the design.