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Optimize Your Omnichannel Service Strategy So Your Customer’s Relevant Experience Follows

What are the channels you should be using? What do you need to optimize?

Whether it’s using the chatbot, sending an email, or calling on the phone, you have to be ready to make it easy for your customers to interact with you.

Every interaction needs to be relevant whether it's self-service or assisted.

AARP reported that many of its customers preferred to send letters and use snail mail. It’s vital to understand your audience, and how they want to interact with your business.

No matter what channel customers use to reach you, it needs to be a pleasant experience.
Your customers want digital experiences that are relevant, consistent, and easy. If they’re not finding what they're looking for — whether that's a product, information, support, or all of the above — they'll probably just leave your site altogether.

How do you help customers looking for information about your product or service? How do you make this experience easy, fast and consistent across all their channels?

Watch this session to hear industry experts discussing building and optimizing an omnichannel approach to customer self-service that includes channels like:
  • Social
  • Communities
  • Knowledge bases
  • Chat and chatbots

You'll also learn about the measurable impact an omnichannel strategy has on different business areas, including effort, speed, cost, and customer satisfaction.

Sort relevant information for each individual customer into personalized online portals, kiosks, mobile sites, and live chat sessions.

Coveo to help you take control of the customer experience across any channel your customers use.

John Ragsdale
VP Technology Ecosystems
Bonnie Chase
Senior Director, Service Marketing
Patrick Martin
EVP, Global Customer Experience
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