Coveo for AppDirect

Boost conversions in your AppDirect marketplace

Easily create world-class, intelligent app marketplace experiences that drive real business growth.

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Overview

Make it easy for your customers to convert

The Coveo relevance platform increases your conversions and average order value by giving your marketplace customers the personalized buying experience they demand. Using proven Machine Learning, it learns from every interaction automatically. These insights help deliver a seamless experience for accurate search and discovery in your AppDirect marketplace – every time.

Enhance product discovery to boost conversions

Query suggestions

Nudge your buyers to refine and correct their search queries, increasing relevance and preventing zero-result pages.

Dynamic navigation

Help your customers drill down on their search results quickly and easily by using dynamic, intent-driven facets.

Harness the power of personalized recommendations

App recommendations

Tailored to your buyers’ intent, based on insights gathered from across the customer journey, like: previous purchases, past searches, categories of interest, complementary apps, pricing, overall popularity and the buyer's profile.

Cross- and upsell recommendations

Automatically display what your customer needs next and increase your average order value by creating compelling cross-sell and upsell opportunities.

Empower your business users

The Coveo Administration Console allows you to manage all the business rules that your marketplace needs. Empower your marketing and merchandising teams by providing them with an intuitive and user-friendly interface. Give them more control by enabling them to tune the buyer’s experience, manage promotions, boost and bury apps and accommodate business requirements.

Drive continuous improvement

Coveo Usage Analytics captures your buyers' behavior across touchpoints and devices. This gives you actionable insights that drive bottom-line performance. Better understand what your customers are searching for, and identify points of failure and content gaps to drive continuous improvement. Run A / B tests, and measure KPIs to determine the best strategy for driving more conversions from your AppDirect marketplace by recommending the appropriate content or even modifying your offering.

Deliver unified customer experiences

At every customer interaction, integrate signals collected across digital channels, data sources and systems. Coveo stitches together buyer data and information residing in CRM, PIM, CMS, ecommerce platforms, and the shopper’s behavior. This provides a seamless customer experience across all touchpoints, including your AppDirect marketplace.