Customer Digital Experience is Key to Successful Ecommerce

We’ve witnessed some major shifts in the last few years as it relates to customer experience. Customers are more savvy than ever before, they’re more demanding than ever before, they are more impatient than ever before, and they have more options than ever before. The onus on brands is to understand and embrace this shift, and to position themselves to deliver top-notch, personalized, customer experiences at all times — and across all channels.

Of course, this is often easier said than done, and that’s especially true when it comes to search functionality in ecommerce situations. So, what can brands do to ensure they are serving up the optimum digital experience, especially when it comes to search functions? Watch this on-demand interview hosted by Futurum Research to hear about:

• The current state of the customer experience when it comes to ecommerce
• The challenges organizations are facing when it comes to digital experiences
• How important search and product discovery are for ecommerce
• The different ways AI can improve the ecommerce ops and have a dramatic impact on customer satisfaction
• How we’re helping customers capitalize on technology in order to improve their search functionality